How it all Began. The origin story of Vivid Chill is truly inspiring. Marika was not planning to open a small business in the middle of a pandemic with a newborn, but there she was in December 2020 opening the doors. She was 7 months pregnant with an 18-month-old when she saw an adorable storefront come available for rent in The Village. The wheels started turning. She had a background in retail and always had a love for fashion – she studied it, Upon her return to the United States after living in Europe for eight years, Marika knew she wanted to do something creative so she dabbled in everything from metal smithing (hated it!) to sewing. She crafted her own handbags and worked clothing designers, so was very familiar with the trade show circuit.
Each of her past experiences led Marika to realize what she wanted to do when she saw that vacant storefront in the Village. While she had not planned on it, she instantly knew she wanted to create a space where she could showcase her favorite things and support the small businesses and artisans she loved.
While the original Village storefront that inspired her was rented to someone else, Vivid Chill’s current location became available shortly thereafter. Marika did not hesitate when her second chance appeared. She leased the space, planned the build out, researched and sourced all the brands she loved, (had a baby!) and opened Vivid Chill’s Doors just four months later.